Privacy Policy

Last updated: April 2026

1. Who We Are

TwelveMuse is an online fashion boutique operating at twelvemuse.com, offering women’s clothing and accessories. We are the controller of your personal data collected through this website.

For any privacy-related inquiries, you may contact us at: info@twelvemuse.com


2. What Data We Collect

When you browse our website, place an order, or contact us, we may collect the following personal data:

  • Identity data: full name
  • Contact data: email address, phone number, shipping and billing address
  • Transaction data: details of your purchases, payment method type (we do not store full card details)
  • Technical data: IP address, browser type, device information, cookies and usage data
  • Communication data: messages you send us via email or contact forms

3. How We Use Your Data

We use your personal data for the following purposes:

  • To process and fulfill your orders and arrange delivery
  • To manage your account and communicate with you about your orders
  • To handle returns, refunds, and after-sales support
  • To send you marketing communications, if you have opted in
  • To improve our website, products, and customer experience
  • To comply with legal obligations (e.g., tax and accounting requirements)

4. Legal Basis for Processing

We process your data on the following legal grounds under the General Data Protection Regulation (GDPR):

  • Contract performance: to fulfill the orders you place with us
  • Legitimate interests: to improve our services and prevent fraud
  • Legal obligation: to comply with applicable Greek and EU law
  • Consent: for marketing emails and non-essential cookies (which you may withdraw at any time)

5. Sharing Your Data

We do not sell your personal data. We share it only with trusted third parties who assist us in operating our business, including:

  • Shipping and courier partners for order delivery
  • Payment processors for secure transaction handling
  • E-commerce and hosting platforms (WooCommerce / WordPress infrastructure)
  • Marketing tools (e.g., email platforms, Instagram/Meta) only with your consent
  • Tax and accounting services where legally required

All third parties are required to handle your data in accordance with applicable data protection law.


6. International Transfers

Some of our service providers may operate outside the European Economic Area (EEA). In such cases, we ensure appropriate safeguards are in place (such as Standard Contractual Clauses) in line with GDPR requirements.


7. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes described in this policy:

  • Order and transaction records: up to 10 years for tax and legal compliance
  • Marketing consent records: until you withdraw your consent
  • General correspondence: up to 3 years from last contact

8. Your Rights

Under the GDPR, you have the right to:

  • Access the personal data we hold about you
  • Correct any inaccurate or incomplete data
  • Delete your data (“right to be forgotten”), where applicable
  • Restrict or object to certain types of processing
  • Data portability – receive your data in a structured, machine-readable format
  • Withdraw consent at any time for marketing or cookies
  • Lodge a complaint with the Hellenic Data Protection Authority (HDPA) at www.dpa.gr

To exercise any of your rights, contact us at info@twelvemuse.com. We will respond within 30 days.


9. Cookies

We use cookies to ensure our website functions correctly and to understand how visitors use it. These include:

  • Essential cookies: necessary for the website and shopping cart to function
  • Analytics cookies: to understand site traffic and behavior (e.g., Google Analytics)
  • Marketing cookies: to serve relevant ads via platforms such as Meta/Instagram

You can manage your cookie preferences via our cookie banner or through your browser settings.


10. Changes to This Policy

We may update this Privacy Policy from time to time. The date at the top of this page reflects the most recent version. Continued use of our website after any changes constitutes your acceptance of the updated policy.